Starbucks Bearista Cup Returns
Starbucks is giving customers another chance to get their hands on one of its most popular holiday collectibles. The coffee giant has officially announced the return of its viral Bearista Glass Cold Cup, along with an entirely new collection of mystery Bearista cups arriving at U.S. coffeehouses this November.
The announcement, made October 26, 2026, comes after the original Bearista cup became a viral sensation during the 2025 holiday season. The collectible quickly attracted attention from Starbucks fans and collectors, with the company confirming that the original release sold out in less than a day. For customers who missed the first release, the upcoming return offers another opportunity to purchase the recognizable bear-shaped glass cup.
When Is The Starbucks Bearista Cup Coming Back?
According to Starbucks, the original Bearista Glass Cold Cup will return to select U.S. coffeehouses on Tuesday, December 1, 2026. The cup features a clear glass design shaped like a small bear, complete with a signature Starbucks green winter hat that serves as its lid. Its playful appearance helped turn the drinkware item into one of the company’s most talked-about merchandise releases.
However, customers should be aware that the returning cups will be available in limited quantities and only while supplies last. Starbucks has not announced how many cups will be distributed to individual locations.
Starbucks Is Releasing New Mystery Bearista Cups
Before the original Bearista cup returns, Starbucks is introducing a new collection called the Glass Bearista Cold Cup Surprise Box Edition. The mystery collection will launch Tuesday, November 10, 2026, at U.S. Starbucks coffeehouses.
Each box will contain a mystery Bearista glass cold cup featuring a design that customers will not discover until opening the package. Starbucks describes the release as the next generation of its glass cold cup Bearistas. The company has confirmed that the collection will be available in limited quantities, while supplies last. Additional details about the designs and collection are expected to be announced.
Why Did The Starbucks Bearista Cup Become So Popular?
The original Bearista Glass Cold Cup gained widespread attention after its initial release in 2025. Its combination of collectible merchandise, seasonal styling and recognizable Starbucks branding helped it stand out from the company’s traditional tumblers and reusable drinkware. The popularity was significant enough that Starbucks executives later identified the Bearista launch as a major moment for the company’s merchandise business.
In a July 2026 company statement, Starbucks Global Chief Brand Officer Tressie Lieberman said the original glass Bearista sold out in less than a day during the 2025 holiday season. The company also reported strong demand for a later Pink Bearista Glass Cold Cup release, which mostly sold out by 7 a.m. across North America on its launch day. The popularity reflects Starbucks’ growing focus on collectible merchandise and limited-edition collaborations that encourage customers to engage with the brand beyond its beverages.
Starbucks Holiday Merchandise And Drinks Are Also Returning
The Bearista announcement is part of Starbucks’ larger 2026 holiday merchandise and seasonal menu rollout. The company’s holiday menu officially launches November 5, 2026, featuring returning seasonal favorites and several new beverages. Returning drinks include the Peppermint Mocha, Caramel Brulée Latte, Sugar Cookie Latte and Gingerbread Chai.
New additions include the Tiramisu Velvet Latte, available hot or iced, and the Tiramisu Velvet Cold Brew. Both feature mascarpone cold foam with a cocoa and coffee dusting.
Starbucks is also introducing the Apple Pomegranate Refresher and a Snowy Apple version made with coconut milk. The holiday merchandise lineup will include additional Bearista-themed drinkware, a collectible plush keychain and coordinated accessories. Starbucks also confirmed that its annual Red Cup Day will take place Tuesday, November 17, 2026. Customers purchasing a qualifying handcrafted holiday beverage at participating locations will receive a limited-edition reusable holiday cup while supplies last.
How To Get The Starbucks Bearista Cup
Customers interested in purchasing the original Bearista Glass Cold Cup should mark December 1, 2026, on their calendars. Those interested in the mystery collection can start looking at participating Starbucks coffeehouses on November 10. Because Starbucks has confirmed limited availability, customers may want to contact their local coffeehouse before visiting to ask about inventory.
The company has not announced specific pricing or the number of cups each location will receive. With the return of the original Bearista and the introduction of new mystery designs, Starbucks is bringing back one of its most recognizable viral merchandise releases just in time for the holiday shopping season. For Starbucks collectors who missed out in 2025, December could be another opportunity to add the popular bear-shaped cup to their collection.
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